Making your Practice Female Friendly
How not to get fired…
When you work for someone – large corporation or small business, there is always the chance that someday you might be fired. It could be due to any number of reasons – economic downturn, poor sales, obsolete product or even more robust competition. Sadly, you may never know the real reason. When you work for…
Read MoreYou hate it – so why do it to your clients?
There was a time when asset firms trying to sell their products to financial advisors was the norm. They’d show up with a PowerPoint presentation on their newest fund and talk factor investing, management style, star-studded returns and they’d tout the portfolio manager du jour. If your supplier is still flogging their products that way,…
Read MoreAre you making the wrong impression with your holiday greetings?
Holiday season is a minefield of potential errors. Should we send a greeting card or not – if we do what to say, what not to say? By all means take the opportunity to reach out. The holiday season is a particularly good opportunity to cement your relationship with your clients by showing your appreciation,…
Read MoreTo attract female investors, You’ll have to do more than just pink you practice.
In the process of analyzing our own business – which included interviewing advisors to find out what can we offer the financial community that would be of the most value, and who are the early adaptors – we found some very interesting dichotomies. We encounter advisors who have seen the writing on the wall and…
Read MoreAdapt or Perish!
Recently I visited the Fram Museum in Norway. It is a fascinating museum dedicated to telling the story of Norwegian polar exploration through artifacts, maps, diaries and journals. One display in particular caught my eye – it featured a quote from a letter written by an explorer – it stated, “you have to adapt or…
Read MoreAre You Losing Business Because You Lack Listening Skills?
What is it about listening that makes it so hard? Is it because we think that what we have to say is so much more interesting than what the other person has to say? Perhaps. Except for making you look a little self centered, it’s not likely to be much of an issue when you’re…
Read MoreWhy it is NEVER about YOU
Recently, we had the pleasure of conducting a lunch and learn for about 20 investment advisors. The topic was How to Engage with Female Investors. Those in attendance came because they understood the undeniable truth that female investors are and will continue to be the key to their future success. Throughout the hour, they nodded…
Read MoreTill Death (or Incapacity) Do Us Part
Since 65% of all healthcare workers are women, and women in general make 80% of the healthcare decisions on behalf of their families, wouldn’t it stand to reason that they should play a significant role in the healthcare profession? One would think, yet sadly, only 30% of the people in senior management positions in healthcare…
Read MoreAdvisors who “Get It” Will Eat Your Lunch
When my kids were young, their favorite book was “Princess Backwards.” It’s the story of a princess who lived in a land where everything was done backwards, while she walked and talked forward. However, since she was “different”, they called her Princess Backwards. Of course, in the end, she saved the kingdom and the moral…
Read More4 Ways to Succeed with Female Client
While working with female clients sometimes feels like there is a minefield of potential missteps that any advisor should avoid, you should take heart. Women are not looking for perfection. They are looking for advisors who are sincere and authentic. Here are 4 important ways to succeed with female clients: Listen with heart Women want…
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